About Elesa

Visual stories, told with care

I’m Elesa Palmer, a Toronto-based graphic designer and content creator. I’m drawn to the moment a visual idea starts to hold together across a page, a package, and a screen, and I enjoy finding the thread that connects editorial, branding, and digital work.

My process starts with what the project needs to say, then I work through the choices that make it feel clear and considered. Design philosophy: clarity first, narrative cohesion throughout, and visual impact that earns its place.

Skills & tools

Where I focus

Strategy and craft across editorial, identity, and interface design, grounded in hands-on tools.

Editorial

Layout & typography

Editorial layout, zine structure, and expressive type systems, built in Adobe InDesign and Illustrator.

Identity

Brand & packaging

Brand identity systems and physical packaging prototypes, from concept sketches to finished mockups.

Digital

UI & user-centred design

Interface design and prototyping in Figma, shaped around how people actually move through a screen.